August 21, 2009

Keep All Of Your Processing Residuals

The majority of agents offering merchant cash advances started with selling credit card processing services to businesses. The two products are obviously very complimentary and go hand in hand.

credit card machineImage by Alpharetta CVB via Flickr

As an agent selling both services you not only benefit by earning commissions on both products, often making two lucrative sales to the same client, but also by keeping the client for years. Business owners who take a merchant cash advance are prohibited from switching their processing until the contract is paid in full. If you are representing a merchant cash advance company that focuses on client satisfaction then you'll be earning commissions for a long time.

The average American Finance Solutions (AFS) client does just over seven contracts, that's a lot of renewals and residuals. With AFS, our agents completely own the processing account and all of its residuals. You are not a sub-agent earning a split of a split. However the agent must be signed up directly with one of AFS' approved processors, since not all processing will perform the collection of our clients' credit card receipts for us.

If you're new to the industry you'll want to make sure you partner up with a company that allows you to maximize your earning potential from all sources. Make sure you do your due diligence and go with a reputable processing and merchant cash advance funding company. While some may offer a big upfront bonus, it doesn't make much sense if the client only does one contract and then leaves. All that hard work for a one and done deal gets frustrating, while building a solid portfolio of processing and MCA residuals leads to a successful business.



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